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Launched on Labor Day

In less than 500 days the US youth expects to reach majority minority crossover. Millennials and Gen Z are the tipping generations that make up this diverse group.  Some brands and websites have responded to support this change in reign, some haven’t. Majoritee is a curated website that spotlights shirts made by talented LGBTQ, women, and/or designers of color. It’s a website that encourage’s everyone to discover and support this new majority. 


Lola Catero and Jinjin Sun on Majoritee

What's Ahead

This project was created by The Majority Group and focuses on shirts because it’s a universal product. Shirts are a great canvas for self expression, and easily allow us to showcase a spectrum of designers.

If projects like this interest you, drop your email below to keep up with what we’re working on.

Brought to you by Lola Catero